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Private REITs: What They Are and Why Canadian Investors Are Taking Notice

Even amid geopolitical tension and rate volatility, 81% of institutional investors expect 2026 to be a particularly good year for private markets.1 That optimism isn't new for pensions and endowments, which have used private real estate, private equity, and private credit for diversification for decades. What’s new is who else gets to participate: regulatory changes over the past decade and new fund structures have put private markets, particularly private real estate, within reach of everyday Canadian investors. 2
Many investors are still getting oriented with what a private REIT actually is, how it works, and what role it might play alongside a traditional portfolio of stocks and bonds. That's the ground this piece covers.
1. Public and Private Markets, in Practice
Public Markets
Stocks and bonds are bought and sold on public exchanges, with prices visible in real time against the latest economic data, interest rate decisions, and market sentiment. That’s not theoretical: in June 2026, the TSX dropped 2.3% in a single trading day after stronger than expected jobs data shifted the market’s rate-cut expectations. 3 This serves as a reminder of how quickly public markets reprice on economic data and forward-looking bets, not just on how the underlying businesses are performing. That constant repricing has an upside — liquidity and transparency — as well as a cost: valuations can move on headlines and sentiment as much as on fundamentals.
Private Markets
Private market assets — private real estate, private equity, and other alternatives — aren't traded on an exchange and aren't usually repriced daily. Instead, they're typically valued periodically based on the actual performance of the underlying asset: the income it generates, occupancy, and other operating metrics. That means their value tends to reflect what the asset actually produces, rather than how the market feels on a given day. Capital is also generally committed for a defined holding period, rather than traded daily.
That structural difference matters forportfolio construction. Since private assets are valued on performance ratherthan daily sentiment, they've historically tended to experience less volatilityand move somewhat independently of public stocks and bonds, contributing togenuine diversification (spreading capital across assets that don't all riseand fall together) rather than variety for its own sake.
Independence between private and public assets is one thing, but stocks and bonds don't always move independently of each other, and that's the harder lesson. In 2022,Canadian investors felt it firsthand: while equities declined, bonds —traditionally the stabilizing force in a balanced portfolio — fell approximately 12.66%, their worst year on record.4
2. Opening the Door to Private Markets
Private market investing isn’t a new idea. Institutions have been benefiting from this for decades. What’s new is individual access. Over the past decade, Canadian regulatory changes and new fund structures have lowered the investment minimums and structural barriers that once made private markets the exclusive domain ofinstitutions.2 For investors, that’s a meaningful shift. Private markets offer something public portfolios structurally cannot: exposure that doesn’t rise and fall with the market’s daily mood. As more pathways to private asset investing become available to Canadian retail investors, what was once an exclusive corner of the investment world is becoming a standard part of modern portfolio construction. Incorporating private assets into portfolios offers the potential for a more balanced, risk-adjusted return.
For Canadian investors, this access is arriving at a meaningful time. 2022 was a reminder that stocks and bonds don't always move independently. Private assets, real estate in particular, are increasingly part of how a resilient portfolio gets built. Incorporating private assets isn't just about checking a box for variety: done well, it may improve a portfolio's risk-adjusted return — the return an investment generates relative to the risk taken to achieve it, a useful lens for comparing investments with different risk profiles.
3. The Case for Private Real Estate
How Private REITs Actually Work
A private REIT generates returns through owning and operating properties. Private real estate is distinct from public markets in part because it operates on its own economic cycle: value is driven by the performance of the underlying real estate (rental income, occupancy, and property value) rather than by trading activity. Investors pool capital into the fund; a manager acquires and manages a portfolio of properties on their behalf and distributes income, typically on a regular schedule and sometimes in a tax-efficient structure. Some private REITs are structured so they can beheld in registered accounts like RRSPs and TFSAs, adding a further layer of tax efficiency for eligible investors.² This provides investors with exposure to real estate returns without the responsibilities of direct property ownership.
Not all private REITs are built the same way, and the differences are exactly what a diligent investor should be asking about: the manager's track record, whether operations are handled in-house or outsourced, the fund's stated strategy — including property type and target markets — and the fee and redemption terms attached to the fund.
Public vs. Private REITs
Both public and private REITs invest in real estate — the difference lies in how they're priced, traded, and valued.
The Role of Private Real Estate in a Portfolio
Morningstar research indicates that addingREITs to a portfolio can improve return for a given level of risk.5Private real estate has historically offered three characteristics that helpexplain why:
- Income & return potential: Private REITs normally target distributions andgrowth, offering the potential to compound over time, without theresponsibilities of direct ownership.
- Potential for inflation protection: Rents andproperty values have historically tended to increase alongside the cost ofliving. This means private real estate may generate income that holds its valueover time, even as inflation puts pressure on other parts of a portfolio.
- Portfolio resilience & diversification: Incorporating private realestate into a portfolio has the potential to reduce overall volatility whilemaintaining return potential. This may contribute to a more resilient portfolio,and one that is better positioned during periods of broad market stress.
The chart below compares the historicalperformance of a traditional portfolio against portfolios that included aprivate real estate allocation from 2020–2025. The gap that appears in 2022 isthe clearest illustration of the diversification benefit in practice.
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